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Integration Case Study

WooCommerce SnelStart

Full bi-directional synchronization between WooCommerce and SnelStart ERP, with multi-language product management, tier pricing, and flexible customer linking for B2B commerce.

WooCommerce WooCommerce REST API
SyncEngine SyncEngine Connector plugin
SnelStart SnelStart API
3 Automations
9 Routines
7 Languages
Bi-dir Product Sync
Data Ingestion
CSV & ERP Product Import
  • Full product import from FTP-delivered CSV files with SKU validation
  • Multi-language support (7 languages via Polylang) and tier pricing mapping
  • Fetch and cache all SnelStart products on import cycle
  • Remove unwanted ERP fields, index by SKU for fast matching
  • Cache storage with automatic refresh
Automated Order Export
  • Orders automatically exported to SnelStart on completion
  • Triggered by WooCommerce connector plugin (no manual scheduling)
  • Custom WP user meta field linking multiple Woo customers to single SnelStart client
  • Automatic order status synchronization
Product Management
Bi-directional Sync
  • Product sync between WooCommerce and SnelStart ERP
  • Batch updates (WooCommerce API limit of 100 per batch)
  • Product variation handling with parent ID grouping
  • Automatic SKU indexing for cross-reference
Multi-Language & Pricing
  • Product data formatted per language (7 languages)
  • Tier pricing mapped to SnelStart price groups
  • Customer-group-based pricing via WooCommerce
  • Polylang integration for translated product data

Architecture Overview

WooCommerce triggers automations via connector plugin; data flows through SyncEngine to SnelStart ERP, with FTP-delivered CSV as the primary product import mechanism.

WooCommerce REST
WooCommerce REST Products, orders, customer data
SyncEngine Connector
SyncEngine Connector Plugin-triggered automations · Data transformation
SnelStart API
SnelStart API ERP · Products, orders, clients

Data Flow Architecture

WooCommerce triggers automations via connector plugin; data flows through SyncEngine to SnelStart ERP.

Auto
Order Export
FTP
Product Import (CSV)
API
Product Import (SnelStart)

Technologies & Connections

WooCommerce REST API v3 SnelStart API v2 FTP CSV Delivery SQL Database Polylang Integration Tier Pricing Customer Group Mapping Connector Plugin Batch Processing Bi-directional Sync

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